Cybersecurity Profits Are Hiding in the Shadows
Privacy Invasion August 15, 2017 Jeff Yastine
The more people who use a network, the bigger the vulnerabilities. That's a key reason why cybersecurity companies will keep growing for years to come.
I was really stuffed for time, and my “big pipe” data connection at home seemed like it had all the bandwidth of a straw. What was going on?
Ah, the hell with it, I thought. I called my colleague, who was waiting for me to email an important file.
“Hey, my connection’s a little slow. I’ll send you the link via Google Docs, and you can upload the file yourself.”
Little did I know that I was about to commit an act of potential corporate sabotage.
It’s called “shadow IT” — and it’s a key reason why cybersecurity companies will keep growing for years to come…
Dark Clouds Ahead
Using an innocuous cloud service like Google Docs is just one example.
What if you regularly bring your own personal tablet to work to do company business? Or maybe you’re plugging in a little thumb drive into your workstation’s USB port to informally transfer files in and out of your office network?
Or in a large business, someone forgets to tell the IT department about that big, new Wi-Fi printer/scanner that was installed a few months back?
Those are just a few examples of shadow IT. The more people who use a network (and the more devices and systems attached to it), the bigger the vulnerabilities.
For instance, a recent survey found that the average hospital was running more than 900 cloud services alone!
No wonder health care firms seem to fare the worst whenever a new virus or computer attack arises. As just one example among hundreds, the recent ransomware attacks that swept across Europe, Asia and the U.S. back in June disabled the digital dictation service used by hospitals in San Antonio, Texas — bringing consultations, referrals and, most importantly, billing to an abrupt halt.
In another example a few years ago, Chinese hackers broke into the computer networks of one of the nation’s largest hospital groups, Community Health Systems, and stole the personal data records for more than 4 million patients.
A Wave of New Spending
It’s no wonder then that in a recent survey by Becker’s Hospital Review, 73% of hospitals said they would increase their spending on cybersecurity.
If we do a little math, an average hospital’s yearly revenue is around $160 million. Of that, a hospital will spend roughly 2.5%, or $4 million, on IT. Multiply that figure by the 5,000 or so hospitals in the United States, and it soon adds up to a wave of new spending on cybersecurity products and services.
And bear in mind, that’s only one part of the U.S. economy.
That’s why experts believe cybersecurity is on track to be a $1 trillion business by 2021. A major uptick in spending is coming down the line “to the tune of 12% to 15% year-over-year growth through 2021,” according to analysts.
It’s also the reason why I’m making cybersecurity one of the cornerstones of my Total Wealth Insider service. Our next stock picks are designed to ride the massive spending wave coming to this critical part of the global economy.
Kind regards,
Jeff L. Yastine
Editor, Total Wealth Insider
Editor’s Note: Bob Bauman’s Passport Book contains secrets for keeping your personal information safe … such as the one nation that offers the highest level of personal and business privacy in the world. The essential knowledge in this book can save you from incarceration … and could even save your life! To order your copy today, click here.
Follow Jeff Yastine on Your Favorite Social Media Platform
Twitter Icon Facebook Icon Google Plus Icon Tumblr Icon Medium Icon Stock Twits Icon Stock Twits Icon
Editor’s Note: I, along with a few esteemed colleagues, publish our insight in our e-letters called Sovereign Investor Daily and Winning Investor Daily. Every day, we send you our very best ideas to help protect and grow your wealth. Sign up below for free.
Cybersecurity Profits Are Hiding in the Shadows
Privacy Invasion August 15, 2017 Jeff Yastine
The more people who use a network, the bigger the vulnerabilities. That's a key reason why cybersecurity companies will keep growing for years to come.
I was really stuffed for time, and my “big pipe” data connection at home seemed like it had all the bandwidth of a straw. What was going on?
Ah, the hell with it, I thought. I called my colleague, who was waiting for me to email an important file.
“Hey, my connection’s a little slow. I’ll send you the link via Google Docs, and you can upload the file yourself.”
Little did I know that I was about to commit an act of potential corporate sabotage.
It’s called “shadow IT” — and it’s a key reason why cybersecurity companies will keep growing for years to come…
Dark Clouds Ahead
Using an innocuous cloud service like Google Docs is just one example.
What if you regularly bring your own personal tablet to work to do company business? Or maybe you’re plugging in a little thumb drive into your workstation’s USB port to informally transfer files in and out of your office network?
Or in a large business, someone forgets to tell the IT department about that big, new Wi-Fi printer/scanner that was installed a few months back?
Those are just a few examples of shadow IT. The more people who use a network (and the more devices and systems attached to it), the bigger the vulnerabilities.
For instance, a recent survey found that the average hospital was running more than 900 cloud services alone!
No wonder health care firms seem to fare the worst whenever a new virus or computer attack arises. As just one example among hundreds, the recent ransomware attacks that swept across Europe, Asia and the U.S. back in June disabled the digital dictation service used by hospitals in San Antonio, Texas — bringing consultations, referrals and, most importantly, billing to an abrupt halt.
In another example a few years ago, Chinese hackers broke into the computer networks of one of the nation’s largest hospital groups, Community Health Systems, and stole the personal data records for more than 4 million patients.
A Wave of New Spending
It’s no wonder then that in a recent survey by Becker’s Hospital Review, 73% of hospitals said they would increase their spending on cybersecurity.
If we do a little math, an average hospital’s yearly revenue is around $160 million. Of that, a hospital will spend roughly 2.5%, or $4 million, on IT. Multiply that figure by the 5,000 or so hospitals in the United States, and it soon adds up to a wave of new spending on cybersecurity products and services.
And bear in mind, that’s only one part of the U.S. economy.
That’s why experts believe cybersecurity is on track to be a $1 trillion business by 2021. A major uptick in spending is coming down the line “to the tune of 12% to 15% year-over-year growth through 2021,” according to analysts.
It’s also the reason why I’m making cybersecurity one of the cornerstones of my Total Wealth Insider service. Our next stock picks are designed to ride the massive spending wave coming to this critical part of the global economy.
Kind regards,
Jeff L. Yastine
Editor, Total Wealth Insider
Editor’s Note: Bob Bauman’s Passport Book contains secrets for keeping your personal information safe … such as the one nation that offers the highest level of personal and business privacy in the world. The essential knowledge in this book can save you from incarceration … and could even save your life! To order your copy today, click here.
Follow Jeff Yastine on Your Favorite Social Media Platform
Twitter Icon Facebook Icon Google Plus Icon Tumblr Icon Medium Icon Stock Twits Icon Stock Twits Icon
Editor’s Note: I, along with a few esteemed colleagues, publish our insight in our e-letters called Sovereign Investor Daily and Winning Investor Daily. Every day, we send you our very best ideas to help protect and grow your wealth. Sign up below for free.
Bright Minds. Bright Ideas.
Network, collaborate, and create with technology experts
PEOPLE
COMMUNITIES
GROUPS
OPPORTUNITIES
LIBRARY
EVENTS
Establish your professional identity to connect and network with verified IEEE members and technology professionals by location or technical interests
LEARN MORE
Create Free Account
MEET TECHNOLOGY PROFESSIONALS
FIND EXPERTS
GET NOTICED
MESSAGE
REAL-TIME
Expand your professional network and stay connected with current contacts all in one place. Easily find technical experts by quickly sorting through thousands of profiles by technical interests, geographic location, school/university, company, IEEE membership grade, Society membership, and more.
JOIN AND PARTICIPATE IN COMMUNITIES
Communities bring together like-minded professionals around exciting topics of technical interest, affinity, or geographic location. Inside a community you can ask questions, share expertise, or debate hot topics as well as discover conferences or meetings taking place around the globe or in a town near by.
TECHNICAL
Stay up-to-date with the latest technical topics including 5G, Smart Cities, Internet of Things, Entrepreneurship, and more.
GEOGRAPHIC
Discover and share what is happening locally by joining a community focused on your city or region with communities ranging from Asia/Pacific to London to Uganda and more.
SPECIAL INTERESTS
Celebrate IEEE's diversity by joining communities for Young Professionals, IEEE Day, Global Student Exchange, Women in Leadership, and more.
EMBRACE OPPORTUNITIES
GET DISCOVERED
Make it easy for recruiters find you by uploading your CV/resume and making it visible to organizations seeking talent.
Previous
Next
WORK TOGETHER IN GROUPS
Create, organize, share, and collaborate virtually on projects or articles by creating a group where you have the option to invite selected individuals or allow anyone to discover and join.
VIRTUAL WORKSPACE
Create a shared library by uploading files, create and manage a to do list, and have real-time discussions with others in your group.
COLLABORATE
Move your article or project forward with others in your in group when you create, share, and collaborate on files using Microsoft Office, Google Docs, or Overleaf.
MANAGE YOUR LIBRARY
Create an easy-to-manage library by accessing online tools to search, store, and cite documents for your research all in one place.
BRING RESEARCH TOGETHER
Use attached services such as Dropbox, Google Drive, Microsoft OneDrive, or Box to store and access files in one place.
ORGANIZE FILES
Tag content, create bibliographies, flag for review, create research collections and manage metadata in a personal library.
SEARCH AND SAVE LITERATURE
Conduct a literature search including in IEEE Xplore, and save relevant results to your library.
DISCOVER IEEE EVENTS
IEEE organizes thousands of conferences and meetings on a wide range of technical topics. Find and sort through IEEE events and activities around the globe or in a town nearby.
GLOBAL CONFERENCES
LOCAL MEETINGS
IEEE sponsors more than 1,800 annual conferences and events worldwide, curating cutting-edge technical content and providing access to experts.
COMPATIBLE WITH ANY DEVICE
Use IEEE Collabratec either as a fully responsive web site or a mobile application available for both Android and iOS.
IEEE Collabratec
People
Communities
Groups
Opportunities
Library
Events
Contact and Support
User Guide
FAQ
Feedback
Advertise on IEEE Collabratec
Legal
Terms of Use
Copyright Policy
Nondiscrimination Policy
Privacy & Opting Out of Cookies
Accessibility
Sign In Create your free IEEE account
About IEEE
A not-for-profit organization, IEEE is the world's largest technical professional organization dedicated to advancing technology for the benefit of humanity.
Logo
https://ieee-collabratec.ieee.org/
About
FIND US
3031 Catnip Hill Rd
Nicholasville, Kentucky
Get Directions
@AlltechNaturally
Send Message
Call +1 859-885-9613
BUSINESS INFO
Business Details
Price Range
$
Mission
To improve animal health and performance by adding nutritional value to animal feeds.
ADDITIONAL CONTACT INFO
http://www.alltech.com
MORE INFO
About
We help farmers raise healthy animals naturally. That means safer food, more profitable farms, and a cleaner environment. Learn more at www.alltech.com/blog | www.twitter.com/Alltech | www.alltech.com
Company Overview
Alltech is a global leader in animal nutrition, health and performance. For 30 years, we have researched yeast and natural enzyme technologies. Our commitment to science and innovation has allowed us to develop superior natural feed supplements that help farmers raise healthy animals and reduce environmental impact. In 2010 Alltech celebrates 30 years of delivering performance through nutrition to our customers around the world.
Products
Our superior range of natural products for the feed industry is proven, reliable and traceable. With 24 of the top 25 feed companies in the world now using our products, we set the standard in natural nutritional solutions for the feed industry.
Our brands include:
SSF
BIOPLEX
BIO-MOS
MYCOSORB
SEL-PLEX
YEA-SACC
SIL-ALL
OPTIGEN
NUPRO
ECONOMASE
LIFEFORCE FORMULA
categories
Agricultural Service · Business Service · Agriculture Company
STORY
Comments that contain vulgar language are not allowed.
Comments that contain personal attacks are not allowed.
Comments that are off topic are not allowed.
We welcome posts to our wall, however, negative comments will not be tolerated on any post that features our customer’s stories, photos or video.
This website uses cookies. If you continue to browse the site, we assume you are fine with how we use cookies on the web. Read More
Networks Digital Services Managed Services Media Industries Portfolio Networked Society
Worldwide - en More
Log in Close
Contact us
About usShow submenu
CareersShow submenu
SustainabilityShow submenu
Latest newsShow submenu
Events
Press centerShow submenu
InvestorsShow submenu
Industry analystsShow submenu
Policy makersShow submenu
PartnersShow submenu
PublicationsShow submenu
Why FWA makes sense today
Making the most of mobile networks with Fixed Wireless Access
Contact us
Find location
Angola - en
Antigua and Barbuda - en
Argentina - es,en
Australia - en
Azerbaijan - en
Bangladesh - en
Bhutan - en
Botswana - en
Brazil - pt,en
Brunei - en
Cameroon - en
Canada - en,fr
Chile - es,en
China - zh,en
Colombia - es,en
Congo (DRC) - en
Costa Rica - es,en
Croatia - en
Cuba - en
Dominican Republic - es,en
El Salvador - es,en
France - fr,en
Germany - de,en
Ghana - en
Guatemala - es,en
Haiti - en
Hong Kong - en
India - en
Indonesia - en
Italy - it,en
Ivory Coast - en,fr
Jamaica - en
Japan - en,ja
Kenya - en
Malaysia - en
Mexico - es,en
Myanmar (Burma) - en
Nepal - en
New Zealand - en
Nigeria - en
Panama - es,en
Paraguay - es,en
Peru - es,en
Philippines - en
Puerto Rico - es,en
Russia - ru,en
Rwanda - en
Senegal - en
Singapore - en
South Africa - en
Spain - es,en
Sri Lanka - en
Suriname - en
Sweden - sv,en
Switzerland - en
Taiwan - zh,en
Tanzania - en
Thailand - en
Turkey - tr,en
Uganda - en
Ukraine - en
United States - en
Venezuela - es,en
Vietnam - en
Ericsson worldwide
Share on Twitter
Share on Facebook
Share on LinkedIn
Share on Mail
Home Networks Hot topics Fixed Wireless Access
Time to capitalize on the potential of fixed wireless access
Up to 50% of the world’s citizens are still waiting for reliable broadband access. For mobile operators, that market demand offers a huge opportunity for growth. Fixed wireless access (FWA) provides a bridge to those potential customers.
With a fixed wireless access offering, network operators can supply vast amounts of new customers with broadband internet. By delivering broadband over existing LTE mobile networks, operators can rapidly increase revenue in untapped markets. Today, operators may be underutilizing as much as 80% radio spectrum in suburban and rural areas, but now it is possible to turn that unused spectrum into a valuable consumer offering.
Fixed wireless access has great potential to provide broadband for homes and businesses in rural and suburban areas.
Visit our in-depth demo on FWA
What is FWA?
What is FWA?
Fixed wireless access is a service utilizing wireless radio technology (i.e. mobile networks) to deliver broadband internet to residences and businesses.
FWA is a high performance yet cost-effective solution to provide broadband in many areas where fixed broadband (such as DSL, cable or fiber alternatives) are limited.
Why does FWA make sense now?
Advances in radio technology, gains in spectrum and demand for broadband everywhere make now the perfect time to strengthen your FWA offering.
High performance
With guaranteed bit rates, FWA is a cost effective way to deliver reliable broadband.
Spectrum availability
More spectrum is becoming available for FWA offerings.
Cost effective
FWA allows for precise rollout with upgrades to existing wireless infrastructure.
Government investment
Realizing national broadband plans requires cost-effective solutions like FWA.
Bridge the digital divide with fixed wireless access
Today, governments want to provide broadband all their citizens. With wide-ranging goals, from improving education and health services to increasing national gross domestic product GDP, public officials are ready to invest in broadband to promote the advancement of businesses, schools and communities.
Access to fixed wireless access helps public authorities achieve these ambitious goals, while minimizing the cost of investment and accelerating rollout. Providing high-speed connectivity via FWA in areas without fiber or fixed networks has a positive impact on communities, with rapid return on investment (ROI).
Bridge the digital divide with fixed wireless access
FWA can boost revenue with precision rollout
Fixed wireless access offers the means to provide ”wireless fiber” – fiber-like services, in terms of capacity and speed. But the rollout and operation of fixed wireless access is more cost-efficient than fiber, which requires sizeable investments in installation and upkeep.
In developed areas, fixed wireless access can be a “last mile” solution to provide homes and businesses with broadband. In areas without cable, fiber or copper infrastructure, fixed wireless access is the solution many communities are looking for.
By targeting areas with the best potential for return, operators can choose more precisely where to invest. Customer-side installation of consumer premises equipment (CPE) solutions makes it easy connect more customers at a low cost.
The evolution to 5G strengthens your FWA offering
The business case for fixed wireless access as an improvement to mobile broadband only becomes stronger as LTE evolves. With the ability to use larger chunks of radio spectrum to provide improved latency and capacity, the evolution to 5G will take fixed wireless access to a whole new level.
Fixed wireless access for both small and medium-sized enterprise (sme), and residential applications is already gaining momentum. With 10 to 100 times more capacity than 4G, 5G has the potential to enable cost-efficient fixed wireless access solutions on a massive scale.
How can you better monetize your network with FWA?
Contact us to find out
Find out more
Ericsson to modernize and manage TELE-POST’s network in Greenland
Ericsson to modernize and manage TELE-POST’s network in Greenland
Learn how Ericsson Radio System will provide Fixed Wireless Access for some of the world’s most remote residents.
Fixed wireless access on a massive scale with 5G
Fixed wireless access on a massive scale with 5G
The evolution to 5G will take FWA to a whole new level. Read our in-depth report on 5G fixed wireless access.
Stay updated
Ericsson Networks on Twitter
Ericsson Networks on LinkedIn
Want more information? Contact us
Home Networks Hot topics Fixed Wireless Access
Top of page
Portfolio
Networks
Digital Services
Managed Services
Media
Industries
Networked Society
Investors
Industry analysts
Policy makers
Partners
Press center
Latest news
Events
About us
Sustainability
Careers
Publications
Contact us
+46 10 719 00 00
Find Ericsson offices
White House hides troop numbers in Iraq, Syria, Afghanistan
Olivier Knox Tue, 12 Dec 11:06 AM GMT+8
Reactions Sign in to like Reblog on Tumblr Share Tweet Email
President Trump
Photo: Evan Vucci/AP
The White House left out the number of U.S. troops fighting in Afghanistan, Iraq and Syria from a semi-annual accounting it provided to Congress on Monday. In a previous report, sent to Congress in June, the administration had said how many Americans are in those war zones.
The omissions reflect President Trump’s eagerness to keep secret the size of U.S. deployments in some global hot spots under the theory that the numbers, no matter how vague, might give extremists and other enemies a strategic advantage, a senior administration official told Yahoo News. Military, congressional and even some other administration officials privately dispute that notion and say some transparency is necessary for informed debate about America’s use of force. It is unclear whether the administration detailed the figures to Congress in a classified addendum to the letter.
Oddly, the White House decision to omit the figures for Afghanistan, Iraq and Syria comes after the Pentagon, at the urging of Defense Secretary James Mattis, disclosed force levels for all three. In a late August briefing, officials said that roughly 11,000 troops were serving in Afghanistan, to be reinforced by another 3,000-4,000 under Trump’s new strategy for waging America’s longest war. And in early December, the Pentagon told reporters that 5,200 Americans were serving in Iraq and another 2,000 were in Syria. The latter marked a notable increase from the previously disclosed figure of 500.
The report goes to Congress every six months under the 1973 War Powers Resolution, which lawmakers passed in an effort to make presidents more accountable for the deployment of U.S. troops in the wake of the Vietnam War. The June report, like others before it, disclosed the presence of some 645 U.S. military personnel in Niger, where months later an ambush left four Americans dead and set off a controversy in Washington, where some politicians claimed not to know about the American presence.
U.S. Army Gen. John Nicholson, center
U.S. Army General John Nicholson, commander U.S. forces in Afghanistan, after an exercise in Logar province, Afghanistan, Nov. 30, 2017. (Photo: Rahmat Gul/AP)
Six months ago, the White House’s letter disclosed 8,448 Americans serving in Afghanistan, 5,262 in Iraq, and 503 in Syria. The new version does not provide those figures or a reason for their omission.
Among the other changes from the previous letter, the administration now says that a “small number of United States military personnel” operate in Yemen against al-Qaida and ISIS. The prior report made no mention of U.S. forces on the ground there.
The June 2017 letter said some 2,850 American military personnel were deployed in Jordan; the number is now 2,300.
Lebanon was not mentioned six months ago. The new letter says that approximately 100 U.S. troops are there at the government’s request to shore up its counterterrorism capabilities.
The letter sent Monday says about 800 U.S. military personal are deployed in Niger, up from 645 six months ago. But where the previous letter noted that approximately 300 were in Cameroon, the new report notes a U.S. presence but omits a number. The June 2017 letter said some 410 American military personnel were in the Central African nations of Uganda, the Republic of South Sudan, the Democratic Republic of the Congo, and the Central African Republic. The new report omits those deployments.
The earlier report made no mention of the Philippines. The new one says an unspecified number of U.S. forces are “providing support to the counterterrorism operations of the armed forces” there.
In Egypt, the number of U.S. military personnel has dipped from 700 six months ago to about 400, according to the new letter.
Read more from Yahoo News:
Now I Get It: Houston, we have a space junk problem
In Israel, even the left backs Trump on Jerusalem
Japanese defense in the age of North Korean missile successes
Divided by symbols, Americans see a ‘serious threat’ across the aisle
Photos: Wildfires in Southern California force thousands to flee
Photos: Trump visits Mississippi’s civil rights museum amid protests
NOV 28
The Nuts and Bolts with Robyn Trovati
SQUARESPACE ENGINEERING
"The Nuts and Bolts" is a reoccurring Q&A with Squarespace engineers. Questions are compiled by their peers to guarantee we get right to the good stuff.
OCT 18
UI Testing at Squarespace: Part II
JOE RUTHERFORD
Over the last four years, Squarespace’s product offerings have expanded significantly. To keep up with Squarespace's growing platform, we needed to scale our functional test coverage. We created Firepit, a user interface (UI) for configuring and triggering tests. Firepit empowers engineers to easily run custom test suites in Squarespace's deployment environments. The foundation of our testing philosophy is straightforward: write tests that are simple, readable, and stable.
OCT 4
UI Testing at Squarespace: Part I
JULIAN APPLEBAUM
With continuous deployment enabled for critical backend services and Squarespace’s entire application frontend, it is essential to have meaningful, reliable UI tests. Anything merged to master will ship to production automatically with no human checks, so these tests are the last guarantee that basic features of our product work. To effectively test Squarespace’s complex, interaction-heavy application, we built a uniquely powerful browser testing tool called Charcoal.
AUG 24
APIs First
ROY KACHOUH
Designing web service APIs can be a tricky art form. APIs serve as a virtual playbook necessary for interacting with your business domain, and more importantly, they are the contracts that bind service owners with their consumers. Therefore, getting design right early on is an important part of the service engineering we do at Squarespace.
JUL 28
The Nuts and Bolts with Ryan Gee
SQUARESPACE ENGINEERING
"The Nuts and Bolts" is a recurring Q&A with Squarespace engineers. Questions are compiled by their peers to guarantee we get right to the good stuff.
JUN 27
Understanding Linux Container Scheduling
KEVIN LYNCH
It is important to understand how containers are implemented using Linux control groups (cgroups) and namespaces. Understanding the features and limitations has helped us dramatically improve the performance of our Java services especially under stressful scenarios.
JUN 1
Under the Hood: Ensuring Site Reliability
FRANKLIN ANGULO
Squarespace hosts millions of websites on our cloud-based website-building platform. The reliability of these sites is a top priority for us. We’re consistently implementing the best technologies and safeguards to enable quick load times and prevent outages. The measures we take allow our customers to create Squarespace websites with confidence.
MAY 22
The Pillars of Squarespace Services
ROY KACHOUH
Over the last three years, we have begun to make investments in architectural changes, including the breakup of our monolith into smaller, well-defined service boundaries. In this blog post, I will touch on a challenge that the Core Services Team faced: defining the pillars and core functionality of a service.
MAR 16
Using Machine Learning for Visual Searches
NEEL VADOOTHKER
How do we become familiar with such a wide range of customers to build them the products they need? Many Squarespace sites are heavily visual and contain a lot of images and photos. If we were to only search with text, we’d miss crucial visual and stylistic features of many Squarespace sites.
FEB 15
Building the Future of Squarespace Templates
GEORGE ZHANG
Squarespace Templates are powerful tools used by millions of people every day to build their websites without writing code. Today, we’re excited to announce that we’ve released two of our newest consumer templates—Endeavor and Wright—on GitHub.
JAN 13
Implementing HTTP/2 for Squarespace Websites
FRANKLIN ANGULO
At Squarespace, we strive to provide our customers and their visitors with fast and responsive browsing experiences. Today, we proudly announce HTTP/2 support for all Squarespace sites with TLS enabled.
DEC 20
SaaS: Screenshots as a Service
MIKE WRIGHTON
As part of our ongoing efforts to improve user experience on the Squarespace platform, we added a feature to display thumbnail previews of all of your account’s sites in the account picker. Since we didn’t have any existing functionality around screenshot generation, this was something we had to build from scratch. In this post we’ll talk about the screenshots microservice solution we came up with.
TRUSTED BY THE WORLD'S BEST
Squarespace powers millions of websites across hundreds of industries for people just like you.
SEE ALL STORIES
sarah-schneider-mpnx
halotopcreamery
dannyclinch
jaimie-muehlhausen-emc0
moodmusicfood
dean-disimone-84ox
Danny Bowien, co-founder of Mission Chinese Food
DANNY BOWIEN
Chef & Co-Founder of Mission Chinese Food
Sadie Williams, fashion designer
SADIE WILLIAMS
Fashion Designer
John Malkovich, fashion designer
JOHN MALKOVICH
Actor & Fashion Designer
Leon Bridges, musician
LEON BRIDGES
Musician
Lyon Porter, founder of Urban Cowboy Bed and Breakfast
LYON PORTER
Founder of Urban Cowboy B&B
Tom Delavan, interior designer
TOM DELAVAN
Interior Designer
Daniel Arsham, artist
DANIEL ARSHAM
Artist
VIEW TEMPLATES
AWARD-WINNING DESIGN
LOOK LIKE AN EXPERT RIGHT FROM THE START.
Our award-winning templates are the most beautiful way to present your ideas online. Stand out with a professional website, portfolio, or online store.
GET STARTED
LEARN MORE
ONLINE STORES
ALL YOU NEED TO POWER YOUR ONLINE STORE.
Our all-in-one platform gives you everything you need to run your business. Whether you’re just getting started or are an established brand, our powerful platform helps your business grow.
GET STARTED
LEARN MORE
MARKETING TOOLS
REACH AND GROW YOUR AUDIENCE.
Squarespace provides you with a comprehensive set of marketing tools to engage with your audience, get found across search and social, and grow your following.
GET STARTED
LEARN MORE
ALL-IN-ONE PLATFORM
WE’VE GOT YOU COVERED.
Think of Squarespace as your very own IT department, with free, unlimited hosting, top-of-the-line security, an enterprise-grade infrastructure, and around-the-clock support.
GET STARTED
LEARN MORE
$ AUD
English (US)
PRODUCTS
Domains
Websites
Online Stores
Mobile Apps
Logos
Pricing
Feature Index
Login
TOURS
Online Stores
Photographers
Bloggers
Artists
Restaurants
Musicians
Weddings
Small Businesses
Customers
COMPANY
About
Careers
Press & Media
Terms of Service
Privacy Policy
Contact Us
COMMUNITY
Help & Support
Answers
Workshops & Webinars
Specialists
Developers
Circle
FOLLOW
Squarespace Blog
Engineering Blog
Service Status
Instagram
Facebook
Twitter
Google Plus
Requirements
Just some high school mathematics level.
Description
Interested in the field of Machine Learning? Then this course is for you!
This course has been designed by two professional Data Scientists so that we can share our knowledge and help you learn complex theory, algorithms and coding libraries in a simple way.
We will walk you step-by-step into the World of Machine Learning. With every tutorial you will develop new skills and improve your understanding of this challenging yet lucrative sub-field of Data Science.
This course is fun and exciting, but at the same time we dive deep into Machine Learning. It is structured the following way:
Part 1 - Data Preprocessing
Part 2 - Regression: Simple Linear Regression, Multiple Linear Regression, Polynomial Regression, SVR, Decision Tree Regression, Random Forest Regression
Part 3 - Classification: Logistic Regression, K-NN, SVM, Kernel SVM, Naive Bayes, Decision Tree Classification, Random Forest Classification
Part 4 - Clustering: K-Means, Hierarchical Clustering
Part 5 - Association Rule Learning: Apriori, Eclat
Part 6 - Reinforcement Learning: Upper Confidence Bound, Thompson Sampling
Part 7 - Natural Language Processing: Bag-of-words model and algorithms for NLP
Part 8 - Deep Learning: Artificial Neural Networks, Convolutional Neural Networks
Part 9 - Dimensionality Reduction: PCA, LDA, Kernel PCA
Part 10 - Model Selection & Boosting: k-fold Cross Validation, Parameter Tuning, Grid Search, XGBoost
Moreover, the course is packed with practical exercises which are based on real-life examples. So not only will you learn the theory, but you will also get some hands-on practice building your own models.
And as a bonus, this course includes both Python and R code templates which you can download and use on your own projects.
Who is the target audience?
Anyone interested in Machine Learning.
Students who have at least high school knowledge in math and who want to start learning Machine Learning.
Any intermediate level people who know the basics of machine learning, including the classical algorithms like linear regression or logistic regression, but who want to learn more about it and explore all the different fields of Machine Learning.
Any people who are not that comfortable with coding but who are interested in Machine Learning and want to apply it easily on datasets.
Any students in college who want to start a career in Data Science.
Any data analysts who want to level up in Machine Learning.
Any people who are not satisfied with their job and who want to become a Data Scientist.
Any people who want to create added value to their business by using powerful Machine Learning tools.
FIND US
401 Park Avenue South
New York, New York
Get Directions
@newlogictechnology
Send Message
Call +1 646-504-0105
BUSINESS INFO
Edit business types
Mission
Our mission is to help our clients grow and making it simple for our our client to solve complex problems. We can help with Mobile Apps, Custom Software Development, Web Design, Web Development, Online Marketing, CRM, Data Warehousing, Data Analytics, Cloud, Security and IT Infrastructure.
ADDITIONAL CONTACT INFO
asokoletsky@newlogictech.com
http://www.newlogictech.com
MORE INFO
About
New Logic Technology builds best in class mobile apps, websites and software applications, and provides online marketing services.
Products
Mobile Apps
Software Development
Web Design
Web Development
Online Marketing
Enterprise Solutions
categories
Software Company · Marketing Agency
STORY
At New Logic Technology, we have assembled a talented team of digital strategists, designers, software engineers, software architects, developers, marketers, communications specialists, digital security specialists, project managers, academics, scientists and business developers to work in a collaborative manner on our client projects. We build on each other's expertise, working together in teams to generate great outcomes for your projects.
We believe that our people and culture of our organization set us apart from our competitors. We know how to combine art and science for each project on a customizable basis. We hire some of the most creative and dedicated professionals in the field who are interested in taking projects to the next level. We look for people that you will really enjoy working with.
We focus on our client's business goals and deliver on measurable solutions. Before starting any project we dive into our client's business to understand their value and market place. We then provide customized solutions that are tailored to generate results.
We are well positioned to provide your organization with 360° solutions. We can help you control your digital growth and solutions by taking ownership of your digital projects and processes under one roof, increasing your efficiency and lowering your costs. Think of us as your digital growth and solutions partner who is reliable and highly dedicated.
We believe in providing the best user experience possible. Whether we are building a website, developing a mobile application or helping you with an enterprise solution we take great care to ensure that we ultimately serve you and not just increasing our own bottom line. Through innovation and iteration we aim to take things that work well and improve upon them to help you gain a competitive advantage.
Our mission is to help organizations grow through the use of technology and human spirit. We want to provide growth for your employees, your customers and your bottom line. We believe that we have attained a systematic approach to help people and organizations grow.
About Shramajeevi
Who We Are
We are the one and only successful agricultural documentary film makers for open market sale, in Karnataka,India. We produce documentaries independently on various aspects of Agriculture and allied subjects. We even take up the production of Agricultural Corporate Films on contract. We have all technical facilities and huge visual database for the same.
Innovative farmers, extension workers, NGOs, state departments, KVKs and other training institutions are our customers. We are in the field since 2004. Our documenatary DVDs are very well accepted and appreciated by the farming community across the globe. Many organizations are using our documentary DVDs as training videos.
We are working for many agricultural universities, institutes and organisations for their audio visual projects. We are in contract with many agricultural and other corporate companies for production of demo videos and advertisement films.
Our Technical Strength
Shramajeevi Agri Films (SAF) is led by its Producer and Director, DR. Venkatramana Hegde, an agriculture graduate from UAS Dharwad. Earlier he worked for E TV Kannada at Ramoji Film City, Hyderabad as the program head for daily agriculture program 'Annadata'. Later on Hegde worked as a non-fiction Producer for Kasthuri TV, Bengaluru where he had an agriculture program ‘Krushi Kasthuri’ along with many other non-fiction and fiction programs. Shramajeevi has all the facilities for prodution and post production of any kind of audio visuals.
Shramajeevi uses true HD camera, and latest video editing softwares and other visual media techniques for agricultural film production. Shramajeevi has script writers, translators and voice over artists for all Indian languages. Hence Shramajeevi can take up AV projects of any Indian Language and of multi language.
Shramajeevi's documentary films are available in Kannada, English and Hindi languages. You can watch most them on our channel on YouTube ShramajeeviAgriFilms.
We have developed another website shramajeeviimages.com especially for agricultural and rural professional images. We are contributing to the field of agriculture with one more website shramajeevicontacts.com. It has contact details of innovative farmers, institutes, organisations, NGOs, corporate commpanies and all others serving farming community in India and across the globe. We have launched a new website shramajeewiki.com which contains in depth articles on various important topics of agriculture
Watch our full documentaries on video.shramajeevi.com
Also visit :
YouTube Channel: ShramajeeviAgriFilms
shramajeeviimages.com
shramajeevicontacts.com
shramajeewiki.com
Our Vision
“We believe our token holders should benefit from access to a stream of new tokens from our carefully incubated portfolio companies.”
Since Science started in 2011, we’ve co-founded and invested in more than 70 companies and exited multiple companies including Dollar Shave Club (acquired by Unilever for $1B), HelloSociety (acquired by New York Times) and FameBit (acquired by Google). We have a track record for identifying legacy industries and creating platforms for innovation.
We believe that blockchain is the next major platform for innovation and a foundational technology – that it has the ability to change the way both business and social structures work. For this reason, we are creating a new incubator to partner with leading entrepreneurs to build a portfolio of blockchain and cryptocurrency related businesses that are positioned for long term success. We expect many of the companies will take a long journey to success, so we will work with entrepreneurs to set up their businesses with this in mind, which means appropriate legal, technical, and operational structures and controls. Like any other business, a blockchain-related business must have solid operational underpinnings to survive and thrive, and we are perhaps the best in the world at providing this guidance to emerging businesses while reducing or eliminating the common causes of startup failure.
In short, we want to use our expertise at company building to help what we anticipate will be the best blockchain entrepreneurs build the software giants of the next century. We believe our token holders should benefit from access to a stream of new tokens from our carefully incubated portfolio companies. In turn, investors should as a result, participate in any upside from ownership of the Science Tokens, as the proceeds from acquisition of portfolio companies are used to repurchase those tokens on the open market.
Our Latest News
Startup incubator Science looks to raise $50-100M in initial coin offering for new fund
Science Incubator Launching Blockchain Program Through Initial Coin Offering
Science Inc. to launch blockchain incubator with ICO
VIEW ALL NEWS
Latest Media Coverage
Portfolio
Recent Acquisitions
MORE
Team
Mike Jones
Mike Jones is an internet executive, investor and strategic advisor and CEO of Science, Inc. He is Los Angeles’s most active angel investor with more than $2.5B in exits. His exits in 2016 alone included Science portfolio companies HelloSociety (acquired by New York Times), FameBit (acquired by Google) and Dollar Shave Club (acquired by Unilever). He is also a long-time entrepreneur. He started his first company in college, and he was previously the CEO of Userplane (acquired by AOL), Tsavo (acquired by Cybermedia), PBJ (acquired by JB), MySpace (acquired by Specific Media), Myspace Japan (acquired by Softbank), and FIM (acquired by Rubicon Project).
LinkedIn
Peter Pham
Peter Pham is a co-founder at Science. The company has co-founded and invested in more than 70 companies, including Dollar Shave Club, HelloSociety, and FameBit among others. More recently Science created one of the top 100 iOS Apps called Wishbone. Peter has helped his portfolio raise over $350M since Science’s inception five years ago. Previously as an operator, he had been a part of building companies like Photobucket leading to its $300M acquisition in 2007 to Fox Interactive Media as well as CEO of BillShrink, which which was acquired by MasterCard.
LinkedIn
Gregory Gilman
Gregory Gilman is a co-founder and general counsel at Science. The company has co-founded and invested in more than 70 companies, including Dollar Shave Club, HelloSociety, and FameBit among others. He’s the co-founder and executive chairman of RxVantage, a platform connecting physicians and medical reps, and and sat on the board of HelloSociety and PlayHaven until they were acquired.
LinkedIn
Tom Dare
Tom Dare is a co-founder and CFO at Science. The company has co-founded and invested in more than 70 companies, including Dollar Shave Club, HelloSociety, and FameBit among others. Prior to Science, he was VP of business intelligence at Myspace and COO at Tsavo Media.
LinkedIn
Key Dates
August 2
Pre Announcement
September 11
Pre Sale
October 2
Public Sale
October
Token Distribution
October 2018
Trading for US Reg D Investors
FAQ
View FAQ’s here
Sign up to get updates
Your email address
SIGN UP
Join us on: Telegram or email us science@tokenhub.com
Tumblr, Inc
Company
Tumblr is a microblogging and social networking website founded by David Karp in 2007, and owned by Oath Inc. The service allows users to post multimedia and other content to a short-form blog. Users can follow other users' blogs. Wikipedia
Founder: David Karp
Founded: February 2007
CEO: David Karp (27 Apr 2007–)
Headquarters: New York City, New York, United States
Parent organizations: Yahoo!, Altaba
Profiles
Twitter
Facebook
Instagram
LinkedIn
Tumblr Tumblr is so easy to use that it’s hard to explain.
We made it really, really simple for people to make a blog and put whatever they want on it. Stories, photos, GIFs, TV shows, links, quips, dumb jokes, smart jokes, Spotify tracks, mp3s, videos, fashion, art, deep stuff. Tumblr is 363 million different blogs, filled with literally whatever.
Wow! Amazing ATM Machine DIY for Kids
Mini Gear
Mini Gear
Subscribed574K
Add to Share More
4,766,755 views
37,605 2,462
ShareEmbedEmail
https://youtu.be/dvImyX6AoFw
Start at:
1:04
Published on May 11, 2017
You can make this ATM machine for your kids. It is personal ATM bank for them. It's so fun. In this video show you how to make it. Thank you for watching!! Please subscribe to get more interesting videos: https://www.youtube.com/channel/UCNZM...
More Videos:
How to Make Amazing Hooklift Truck : https://www.youtube.com/watch?v=_j325...
Wow! RC Range Rover Car DIY : https://www.youtube.com/watch?v=Q1lv7...
9v Battery Vespa Motorbike DIY : https://www.youtube.com/watch?v=UY-4E...
Category
Howto & Style
License
Standard YouTube License
SHOW LESS
COMMENTS • 2,207
Oscar del Rosario
Add a public comment...
Top comments
Rith Trelin
Rith Trelin2 months ago
I would make this for my kids and they could use it to get lunch money every morning
Reply 472
View all 35 replies
kddm 693
kddm 6932 months ago (edited)
is this what happens when engineers are bored ?
Reply 653
View all 41 replies
Callum Fohshow
Callum Fohshow2 months ago
Whoever this person is, he's a genius! He should be in the world record for this amazing project. SHOCK
Reply 74
View all 9 replies
JB MLG
JB MLG2 months ago
I am smart but not that smart
Reply 26
View all 4 replies
Jojo Islam
Jojo Islam2 months ago
you are smart I want to be like you
Reply 392
View all 17 replies
CadillacFrank889 RolePlays
CadillacFrank889 RolePlays2 months ago
why dislike this guy is cool
Reply 30
View all 4 replies
Jungkookie Golden Maknae
Jungkookie Golden Maknae2 months ago
i will make this, not for my child, but for myself 😂 it's kinda fun!
Reply 22
View all 2 replies
Christian Mena
Christian Mena2 months ago
my mom told me to tell you can u make more things that you can use for a drink with a lot of drinks in one and can use for a penny and very nice project :) <3 love you projects your the best
Reply 18
View all 4 replies
30kinglorn Gonzales
30kinglorn Gonzales2 months ago
when u poor and hav no atm
Reply 14
View all 3 replies
Fahim Skj
Fahim Skj2 months ago
how u gonna put the money back there 😓
Reply 11
View all 4 replies
Crazy spinners
Crazy spinners1 month ago
Bro you are exelent
Reply 9
View all 2 replies
Ngọc Ngô
Ngọc Ngô1 month ago
your videos are great. I will learn to make them someday😁
Reply 8
View reply
MerkDerSherk Harambe
MerkDerSherk Harambe1 month ago
Can u make a detailed list of parts needed in description on reply thank u love ur vids
Reply 7
Danveer Nijjar
Danveer Nijjar2 months ago
How do you refill the money?
Reply 177
View all 27 replies
Qasim Matloob
Qasim Matloob1 month ago
Wow nice work love your videos
Reply 7
View reply
Growtopia Sketches
Growtopia Sketches2 months ago
Card board is awsome!
Reply 6
View all 2 replies
Josh menachem
Josh menachem1 month ago
Thank u
Reply 4
luz sanchez
luz sanchez1 month ago
Hola soy luz de que País sos yo de argentina ¿y vos?
Reply 4
View reply
Kellie Yates
Kellie Yates2 months ago
I can not make this
Reply 133
View all 8 replies
my little cat
my little cat1 month ago
my sister like it
Reply 4
View all 2 replies
Show more
Autoplay
Up next
How to make Pepsi 7Up Mirinda Dispenser
Mini Gear
4,412,461 views
11:55
Free Energy 100% , How make solar cell from CD flat
American Tech
326,989 viewsNEW
11:37
How To Make Cardboard Gl0ck 19 That Sh00ts - With Magazine
Blackfish
8,092,890 views
15:59
8 KNOTS You Need to Know - How to tie knots that you will actually use.
Outdoor Boys
Recommended for you
15:14
The secrets of the pineal gland - Full
Collective Awakening
Recommended for you
11:12
3 AWESOME Life Hacks!
VitaliUS EN
1,176,512 viewsNEW
9:03
29 SIMPLE LIFE HACKS THAT ACTUALLY WORK
5-Minute Crafts
2,672,021 views
19:24
40 UNEXPECTED LIFE HACKS TO IMPROVE YOUR DAY
5-Minute Crafts
12,864,138 views
18:20
How to Make Hydraulic Powered Claw Machine from Cardboard
The Q
2,193,050 viewsNEW
7:15
How to Make an Awesome Mini Toothpick CROSSBOW! 🏹
Von Malegowski
2,456,544 views
13:20
this vending machine hack should be illegal..
Mastersaint
635,674 viewsNEW
10:33
Hoysaleswara Temple, India - Built with Ancient Machining Technology?
Phenomenal Travel Videos
Recommended for you
8:55
11 Best Life Hacks with Toilet Paper Rolls
Life Hacks
4,447,276 views
10:52
How to Make Pepsi Vending Machine with Secret Key
Mini Gear
364,125 viewsNEW
15:52
How To Make The "Styro-Slicer"
The King of Random
3,226,732 views
13:02
TOP-100 BEST LIFE HACKS AND DIYs
5-Minute Crafts
6,926,989 views
47:25
The Most Profitable Jobs You Can Start With A Backyard & A Basement: Herbs, Garlic & Mushrooms!
Apocalyptic Knights
Recommended for you
3:58
How to Make KitKat Skittles OREO Vending Machine
Mini Gear
3,870 viewsNEW
15:47
17 TRICKS TO LOOK GORGEOUS IN ANY SITUATION
5-Minute Crafts
6,811,644 views
15:25
How to make a Microphone from Cardboard that Works
SKM
227,595 viewsNEW
12:30
SHOW MORE
Language: English Content location: Philippines Restricted Mode: Off History Help
About Press Copyright Creators Advertise Developers +YouTube
Terms Privacy Policy & Safety Send feedback Test new features
ENTREPRENEURS
This dad used to be a forklift driver—now his blog brings in $17 million a year
Catherine Clifford 19 Hours Ago
Abraham Piper blogging.
Photo courtesy Abraham Piper
Abraham Piper blogging.
You could call Abraham Piper an accidental entrepreneur.
At 36, he lives in Los Angeles and runs a digital media company that he expects to make $30 million in revenue this year.
But he didn't set out to start a business.
In his 20s, the Minneapolis native was not terribly focused. It took him took him 11 years to graduate from college — he took time off four times, including once to learn how to make guitars.
In 2008, Piper was living with his wife and young son in a house four blocks from where he grew up. He was working in a mailing warehouse.
Abraham Piper
"The owner of the company was a family friend. It was one of those jobs where when I was between things — which, I was regularly in between things. It was the sort of thing where I could know I had a job," he tells CNBC Make It. "In one of my stints there I was a forklift driver. This last one, I was working a desk job that I don't even remember what I was doing — we sent out fliers, essentially."
While he was lost professionally, Piper had always liked writing. "I had fancied myself a songwriter when I was young," he says. And while he was working at the warehouse, he wrote a personal blog about a unique habit he had: taking three to four hour walks through the "bleak Minnesota winters."
Abraham Piper in Minnesota.
Photo courtesy Abraham Piper
Abraham Piper in Minnesota.
But most of the writing Piper found online frustrated him. It was all too long, he says. So he started his own experiment: He would try to tell a story in 22 words. (He wishes he had a more prophetic explanation for why he picked the number 22, but he thinks it was Feb. 22 when he had the idea.) He used the free WordPress publishing tool to start the site 22 Words.
"When I first started it, it was really just to have fun," says Piper. He remembers being enthralled with the feeling that people were reading what he was writing. "After I had been doing it for awhile, the number that sticks in my memory as my daily goal was 2,500 page views. I just remember that being so exciting."
Even then, though, "I was never thinking, 'How can I use this to make a living?'" he says.
Half of his posts were about his own family and the other half were his "personal ruminations," he says. He didn't consider what he was doing all that noteworthy. "So many people had blogs back then. If you wanted a voice on the Internet, you would start a blog."
Piper would put Amazon affiliate links into his posts (Amazon pays publishers a commission on sales made from links they distribute) and pull in a few bucks. In 2009, he made maybe a couple thousand dollars from his blog. "It was a nice little hobby," he says.
But soon, Piper reached a turning point. He stopped writing about his kids and started posting viral content of kids doing funny things, general oddities and feel-good human interest stories.
"If you hold on too much to something that is not working, well then you are going to fail. You have to be willing to let go of ways you were to achieve success," says Piper.
He would get up at 4:30 a.m. to get the day's stories up before work. He also used the bookmarking service StumbleUpon to drive traffic to his blog.
It worked. In December 2010, Piper got 200,000 page views on 22 Words. The next month, he got 350,000, then 650,000. By March 2011, he had 1.3 million page views.
In early 2011, Piper cashed in on the traffic and sold 22 Words to a Denver-based start-up for stock and a job. He stayed in Minneapolis and worked remotely, writing full-time for the site. "Part of the allure of selling it was they were going to hire me to run it, and then I was going to be able to make blogging my living," Piper says.
However, when the Denver start-up changed the course, Piper bought back 22 Words in 2013. (He declines to disclose how much he paid.) Within months, 22 Words had 5 million unique visitors per month.
The first 22 Words office in California.
Photo courtesy Abraham Piper
The first 22 Words office in California.
Since then, Piper both hired his first writer and brought in a full-time partner and CEO Josh Sowin in 2014. Now, 22 Words has 200 million unique visitors a month and a staff of 25 (including himself). 22 Words brought in $17 million last year (largely from ad sales on the site).
Piper also acquired and built other digital properties focusing on viral, entertaining content, including MagiQuiz, Bad Parenting Moments and Happiness Heroes. He expects parent company Brainjolt to do $30 million in revenue for 2017.
Now, Piper, his wife and their four kids have moved to Los Angeles, where 22 Words opened an office.
Relocating to California has been a change — "Houses cost twice as much here as in the twin cities," Piper says. He also hires a babysitter more than he used to, but otherwise, he hasn't thought much about the trappings of success and invests most of the revenue back into the business. "I feel like we are basically the same, we just live in a more expensive place."
Abraham Piper moving to California with his family.
Photo courtesy Abraham Piper
Abraham Piper moving to California with his family.
22 Words, still the biggest of his sites, attracts millions of eyeballs with headlines like: "30 People You Will IMMEDIATELY Want To Hang Out With," "This Is What Happens When You Ask the Wrong Guy for Photoshop Help," and "One Honest Mom Shows the Reality of Her Changing Postpartum Baby Bump." Readers are 75 percent women.
Piper realizes it's not ground-breaking content. "It is not serious and I fully own that. It's light, and even when we deal with heavier topics, we deal with it quickly and lightly," he says. "We are an entertainment site. We want to surprise and delight the Internet."
In the last nine years, Piper has gone from operating a forklift in a warehouse owned by a family friend to running a mini media empire. That's been exciting — but it's also stressful.
"I am not lying awake at night in dread, there is just a constant pressure," Piper says. "As soon as you start staking your life on your success, as in making it your business, then it becomes scary because continued growth is essential.
"You can't level off and succeed. You have to keep growing," Piper says. "So the pressure is high, but then when it works, it is exciting."
See also:
How this mom turned $775 into a $65 million company in only 5 years
How America's No. 1 small business got to $10 million brewing beer in Hawaii
How a tech entrepreneur ran a 7-figure business from a bus he lived on with a wife and 3 kids
This mom launched a business to save her daughter from bullies; it's now worth $65 million This mom launched a business to save her daughter from bullies; it's now worth $65 million
Like this story? Like CNBC Make It on Facebook.
Cat Clifford
Catherine Clifford
Senior Writer
PRIMETIME SHOWS
AMERICAN GREED
You could be committing insurance fraud. Here’s why you should care.
MONDAYS 10P ET/PT
WATCH FULL EPISODES | TV SCHEDULE
by TaboolaPromoted Links
More From CNBC Make It
Check out Bill Gates’ resume from 1974—when he was making $15,000 a year
First Look: Jay Leno explores why cars make us happy
These millennials spend their days on the beach and still make money. Here's how
This CEO was once hired by Google at 19—here are the skills she says it takes to be successful
This is the No. 1 trait of great leaders, says Wharton's top professor
Billionaire Richard Branson weighs in on the idea of free cash handouts
Mark Cuban, Daymond John and other 'Shark Tank' judges share their best time-management tips
Zuckerberg on hate speech: 'With potential for more rallies, we're watching the situation closely'
by Taboola Sponsored Links From The Web
These Photos Inside Ivanka Trump's Home Will Leave You Speechless
LifeDaily.com
Retailers hate this! They don't want you to find out about this online shopping trick
MadBid.com
The Ultimate Way to Get Cheap Hotel Rooms
Save70
The New Travel Site That Just Kills it
tripsinsider.com
Video: 'I feared for my life' - Kidnapped model
Reuters TV
Shaq's Bank Account Will Stun You
PressroomVIP
Finally You Can Track Your Car Using Your Smartphone
TRACKR BRAVO
5 Countries That May Give Free Housing To New Residents
Women's Article
This mom launched a business to save her daughter from bullies; it's now worth $65 million
Julie Deane started The Cambridge Satchel Company with just $775. It now sells in 120 countries and is worn by stars like Zooey Deschanel and Taylor Swift.
01:53
0:00
/
0:00
CNBC
About Site Map Digital Products Licensing & Reprints Careers Internships Help Contact Corrections News Tips Privacy Policy Terms of Service - New Closed Captioning Independent Programming News Releases Switch to mobile view
5 interesting ways to share your brand story
Jeremy Durant
By Jeremy Durant
May 17, 2017
This article and expertise was originally published on Bop Design.
Telling your brand story is more than just slapping dates together on an About Us page and throwing it up on the website with a stock image. Your brand story should be a major differentiator, something that sets you apart from your competition and compels your prospects to partner with you. It’s an opportunity to not talk about your products and services, but to talk about the real value of partnering with your firm.
When it comes to B2B branding and storytelling, there are a variety of ways to tell your brand story in a way that engages your target audience. Let’s look at five interesting ways to share your company’s brand story.
Reveal your history
Your company was founded with purpose and that purpose was not simply to make money. The main purpose was to meet a need. An intriguing way to share your B2B brand story is by revealing the history behind the founding of your company. Answer questions like:
Why did we create this business?
What drove our success through the years?
How did we adapt to the market?
What needs did we focus on?
How did we expand or grow to meet the needs of more customers?
By building a story through the retelling of history, you draw your target audience in and reveal how the values of your company and your focus on the customer’s needs have driven your business. It’s a compelling method for letting your prospects know that they are the center of your business.
Showcase your founders
Many B2B companies are built on the drive, passion, and entrepreneurial spirit of a founder or founders. Particularly in the United States, we are obsessed with hearing the story of a successful entrepreneur who was driven by a passion, whether it’s a passion for innovation, customer service, technology, or knowledge. Telling your brand story by shining the spotlight on the founder(s) is a strategic way to craft an emotional connection with your audience. Answer questions such as:
What is their background/expertise?
What event(s) compelled them to found a company?
What was/is their vision for the company?
How do/did they interact with clients?
What are their main professional values?
Showcasing the founders of a company puts a human face behind a corporate entity and makes your brand relatable. This is particularly compelling if your company is older and the founders aren’t involved or running the brand any longer. This is essentially going back to basics and focusing on the genesis of your B2B brand.
Build a timeline
There may be major events or accomplishments in your brand’s history that will resonate with your ideal target market. Weaving these events together is a great way to tell your brand story. A visual representation of the events arranged as a timeline is an easy to use, appealing way to convey the founding of your company, as well as major accomplishments or changes over the course of your brand’s history. Answer questions like:
What innovations did we bring to the industry?
Did we pioneer a technology or service?
What prestigious industry awards did we win?
What is our contribution to the industry?
Did we have significant periods of growth/change?
As you build your timeline (which doesn’t need to be extensive), think about the events or accomplishments that build credibility with your audience and establish you as the clear authority in the field. B2B branding should always include the audience as an active participant in the storytelling. Keep this in mind so you don’t alienate them.
Turn to your customers
If it wasn’t for your customers, you’d be out of business. This is a simple truth that you should always come back to in your branding and marketing. For many B2B firms, the customers are essential to building your brand. Their needs shape your service or product offerings. When it comes to the B2B industries, it’s less of a client-vendor relationship and more of a partnership. A cool way to share the story of your brand is to turn to your customers, their needs, and how your firm worked with them to provide solutions. Tell your story by telling the story of your customers. Answer questions such as:
What problems have we helped solve?
Are their specific cases where we have made a significant impact for a client(s)?
How do we help our clients be successful?
How do our values positively impact our clients?
What is our mission statement?
When has our service delivery showed exemplary results?
Where has customer service driven new processes and procedures?
Potential clients want to know what you bring to the table and what your brand is all about. A captivating brand story is told by real client partnerships and demonstrates innovative solutions.
Feature your employees
Your company may not have an extensive history, a ton of client case studies, or a memorable founder – but you always have your employees. Your employees are essentially your brand warriors. If they do a wonderful job of representing your brand and create loyal, dedicated clients – create your brand story around them, their attitudes, and their accomplishments. Focus on answering questions like:
How do our employees exemplify our brand?
What actions or attitudes do our clients rave about?
What positive feedback on employees have clients provided?
Why types of behaviors do our brand promote?
Who is our ideal employee and how do they represent the company?
Just like focusing on the founders, featuring your employees puts a human face on your organization. You are no longer a software company providing solutions to healthcare companies, you are a close partner who evaluates market challenges and provides customized solutions and a friendly face.
Your brand story
When it comes to B2B branding, your brand story is your chance to make a connection with your target audience and strengthen your relationship with your existing clients. It should not be an afterthought. It should be your answer to “Why should we work with you over company X?” Use your brand story to attract, engage, and compel. Be genuine and craft a brand story that your target market wants to read.
This article was written by Jeremy Durant from Business2Community and was legally licensed through the NewsCred publisher network.The views expressed in this article do not necessarily reflect those of Twitter or its affiliates.
Subscribe
Get Twitter Ads tips, insights, and updates in your inbox.
Enter your email address
Related
INSPIRATION
How often should I publish content? Content marketers on their cadences
by Heather Eng
by Heather Eng
INSPIRATION
Organize your Twitter strategy around content pillars
by Erika Heald
by Erika Heald
INSPIRATION
7 blog post ideas that will engage your readers every time
by Kristin Hicks
by Kristin Hicks
Ready to advertise on Twitter?
Let's go!
About
Company
Values
Safety
Blog
Brand Resources
Careers
Investors
Business
About Twitter Ads
Targeting
Analytics
Ads support
Business blog
Advertise
Developers
Documentation
Forums
Communities
Developer blog
Help Center
Using Twitter
My account
Fixing a problem
Policies and reporting
Safety Center
Marketing
Insights
Success Stories
Solutions
Collections
Marketing Blog
Flight School
© 2017 Twitter, Inc. Cookies Privacy Terms and Conditions
FREE Start-Up Guide Reveals...
"Discover How I Switched From Food Cart Business To Building A 6-Figure Online Business"
Here's What You'll Get Inside:
How This Online Business Will Make You More Money Than A Food Cart Franchising Business or UBER/Grab
No Spamming FB Groups or Your FB Newsfeed
No Inviting, Recruiting or Sponsoring
This is NOT MLM, Network Marketing or APS.
No Shipping Fees And Inventories
No Expensive Monthly Rental Fees
No Employees Needed
Click Here To Download!
Free Instant Download.
How Is This Different?
Alam ko anong iniisip mo. Baka nakakita ka na ng katulad ng ganito dati.
May nagbibigay ng libreng eBook tapos malalaman mo pala na kailangan mo ulit mag-Recruit.
Tapos tuturuan ka na mag-Post sa mga FB Groups o mag-Spam ng Newsfeed mo o sa comments ng Ads.
Hindi po ito 'yon!
Why Would You Want This Book?
In this FREE eBook, you will learn the exact 5 Steps I used to earn money in US Dollars using my PayPal Account.
You won't have to leave your house or meet any of your customers in order to do this!
Download Your FREE Guide Today!
Click Here To Download!
Free Instant Download.
Lloyd Labso, MD
DigitalStartUpToolkit
Founder
About The Author
Lloyd Labso is the founder of Digital Start-Up Toolkit. He is a general physician by profession. He is an author, blogger, internet and network marketer. He has built several online websites for other entrepreneurs that have gone to generate massive income.
His entrepreneurial journey started in 2009, when he was about to enter Medical School but his mother died of Leukemia. His father was already retired and could no longer support his education.
Fortunately for him, he received a full scholarship to medical school. However, he still had a difficult time supporting himself. He was relying heavily on the allowance given to him by his sister, but he didn't want to be a burden to his sister.
That's when he decided to earn money on the side. He started with a food cart business, network marketing and internet marketing. He is now helping other people build their businesses as well from selling digital products such as ebooks, softwares, training courses, etc.
© Copyright 2016. DigitalStartUpToolkit.Net - A Product Of LLPL Products And Services, Co.
Privacy Policy | Disclaimer | About Us | Contact Us
Mission
Growing Leaders’ goal is to equip and mobilize one percent of the world’s population under the age of 25 (30 million students) to think and act like authentic, life-giving leaders.
CONTACT INFO
Call 7704953332
@growingleadersinc
Send Message
http://growingleaders.com
MORE INFO
About
Turning ordinary students into Growing Leaders who will transform society. Resources & events for all who lead Millennials / Gen Y / Next Generation.
Company Overview
Growing Leaders helps schools, universities and civic groups prepare tomorrow’s leaders today. Over 7,000 organizations use our unique curriculum, Habitudes. Since 2003, we’ve helped students and teachers create environments conducive to higher grades, raise empathy and minimize bullying, break out of the herd mentality to positively lead others, and guide unprepared adolescents to productive adulthood
Products
Habitudes: Images That Form Leadership Habits & Attitudes
Generation iY: Our Last Chance to Save Their Future
Artificial Maturity: Helping Kids Meet the Challenge of Becoming Authentic Adults
... and much more.
categories
Nonprofit Organization
STORY
Young leaders are not raised up in crowds, but through life-on-life mentoring relationships.
Today, almost one-half the world’s population is 21 years old or younger. Ready or not, they will lead our world into the future. Members of Generation Y (born between 1984-2002) are hungry to change the world and we can help them.
Growing Leaders is a non-profit organization focused on youth leadership development. Through relevant and innovative events and resources, we equip the next generation and the parents, teachers, coaches and mentors who shape their lives.
Founded in 2003 by Dr. Tim Elmore, Growing Leaders serves public schools, state universities, and civic organizations, as well as faith-based organizations and churches. Our goal is to equip and mobilize one percent of the world’s population under the age of 25 (30 million students) to think and act like authentic, life-giving leaders. The Habitudes curriculum is in use by over 7,000 organizations around the world.
Growing Leaders helps students:
Break out of the herd mentality to influence others in positive ways.
Create environments that are conducive to higher grades.
Raise empathy and minimize bullying.
Capitalize on personal strengths to be career-ready upon graduation.
Develop critical thinking skills that produce better life choices, such as choosing healthy friends, improving study habits, and setting meaningful goals.
Growing Leaders helps teachers and parents:
Create students who take initiative to improve their school’s culture.
Gain the attention of a younger generation so that they will listen to you.
Guide unprepared adolescents toward productive adulthood.
Reduce disciplinary problems so that teachers are freed to invest more time
in students.
Develop students who think and act like authentic leaders.
Since it’s inception, Growing Leaders has created more than 40 leadership training resources, partnered with over 7,000 schools and organizations to train young leaders and mentored more than 300,000 students. Some of Growing Leaders partnerships include The U.S. Department of Justice, Boys and Girls Clubs of America, The National FFA Organization, the University of Alabama, Purdue University, Virginia Tech, Wake Forest University, and the Georgia Department of Education among many others.
Philippines' Duterte signs law granting free public college
Reuters 7 hours ago
Reactions Sign in to like Reblog on Tumblr Share Tweet Email
MANILA (Reuters) - Philippine President Rodrigo Duterte has signed a law granting tuition-free education in all state universities, a Cabinet official said on Friday, setting aside the advice of his economic managers to reject the measure.
The president believed the benefits of the law outweighed the potential short-term budgetary challenges, Menardo Guevarra, senior deputy executive secretary, told a media conference.
Duterte's economic managers have said the government would not be able to afford the cost of free-tuition, estimated at 100 billion pesos ($2 billion) a year.
They also said tuition-free education at state universities and colleges (SUCs) would not benefit the poor because only 12 percent of students in SUCs belong to low-income families.
"Free tertiary education in SUCs (state universities and colleges) is a very strong pillar or cornerstone of the president's social development policy," Guevarra said.
Senator Franklin Drilon has said the measure would only require 20-25 billion pesos a year, much less than the economic managers' estimate.
The Duterte administration has planned a whopping $180 billion infrastructure spending until the end of the president's term in 2022. To fund that, the government has asked lawmakers to pass new revenue measures.
Duterte's economic program focuses on infrastructure spending and fiscal efficiency to lift growth to as much as 8 percent before his six-year term ends in 2022.
(Reporting by Neil Jerome Morales; Editing by Michael Perry)
Comments (21)
Sign in to post a comment.
Kim Kardashian Goes Vintage Shopping with Kendall Jenner in a Totally Sheer Tank Top
People
When People Do This, Bankers Go Crazy...
Business Kamasutra Sponsored
Russia follows China in tightening internet restrictions, raising fresh censorship concerns
Russia passes law banning software that allows users to view internet sites barred in the country anonymously
The bill, signed by President Vladimir Putin, prohibits virtual private networks (VPNs) and other technologies that anonymize users
Human rights groups have condemned Russia for infringing on civil liberties, who accuse it of broadening the scope of banned websites to censor criticism of the government
Ryan Browne | @Ryan_Browne_
16 Hours Ago
CNBC.com
6
SHARES
Russia has passed a law banning software that allows users to view internet sites barred in the country anonymously.
President Vladimir Putin signed the bill prohibiting virtual private networks (VPNs) and other technologies that anonymize users, according to the government's website on Sunday.
The flag of Russia.
agustavop | iStock/360 | Getty Images
The flag of Russia.
The law, which was approved by the Duma (Russian parliament) earlier this month, will come into effect on November 1.
Leonid Levin, the head of the Duma's information policy committee, said that the law signed by President Putin was meant to prevent access to "unlawful content" rather than restrict it from law-abiding citizens, according to Russian state news agency RIA.
He told RIA that the law did not "introduce any new restrictions and especially no censorship."
"My colleagues only included the restriction of access to information that is already forbidden by law or a court decision," he said earlier this month.
Human rights group accuse Russia of censorship
Various websites are banned under Russia's internet restriction and child protection rules. A Federal blacklist introduced in 2012 to block sites that contained materials advocating drug abuse, suicide and child pornography. It has since been relaxed to include material that advocates "extremist" content.
20140613040022_1245_IMG_3642.JPG_89251
Bill Hinton | Getty Images
But the Russian state has been condemned for infringing on civil liberties by human rights groups and advocates, which accuse it of broadening the scope of banned material to censor criticism of the government.
"VPNs can help people freely access the Internet without their browsing being observed by their Internet provider," Jim Killock, executive director of the U.K. digital rights campaign Open Rights Group, told CNBC via email.
"People can also use them to access censored and blocked content. Laws that criminalize the use of privacy-enhancing technologies like VPNs are incredibly dangerous and will restrict rights to privacy, free expression and access to information."
China's censorship problem
Russia's VPN ban follows the news that Apple had removed most major VPN apps from its app store in China, in order to comply with a law passed earlier this year.
China clamps down on the use of VPNs
Sunday, 23 Jul 2017 | 9:52 PM ET | 01:33
"Earlier this year China's MIIT (Ministry of Industry and Information Technology) announced that all developers offering VPNs must obtain a license from the government," the tech giant said in a statement.
"We have been required to remove some VPN apps in China that do not meet the new regulations. These apps remain available in all other markets where they do business."
In a blog post, ExpressVPN, which saw its app removed in the apparent clampdown, said: "We're disappointed in this development, as it represents the most drastic measure the Chinese government has taken to block the use of VPNs to date, and we are troubled to see Apple aiding China's censorship efforts. ExpressVPN strongly condemns these measures, which threaten free speech and civil liberties."
Ryan Browne
Writer, CNBC.com
